Use of Cookies on the Atlas Website

Cookies are small text files placed on your device. We use them to run core site features, understand site performance, and (if you allow) tailor marketing. You can manage your choices at any time via Cookie Settings on our website. For details on how Atlas processes personal data, see our Privacy Policy.

Categories Description
Strictly necessary cookies These are required for the site to function (e.g., security, load balancing, session management) and can’t be switched off in our systems. They’re usually set in response to actions you take, such as logging in or filling in forms. These do not require consent.
Analytics cookies These help us measure and improve performance (e.g., which pages are used most). Reporting is aggregated, but analytics tools may use identifiers.
Functional cookies These enable enhanced features or personalisation (e.g., chat widgets, video players). If you don’t allow them, some features may not work as intended.
Advertising/Targeting cookies These may be set by us and our partners to build a profile of your interests and show you relevant ads. If you don’t allow these, you’ll see less targeted advertising.
Cookie Provider Purpose Type Duration
_ga / ga* (if used) Google Analytics Measure usage; improve site 1st/3rd party 2 or 14 months (per GA4 setting)
_fbp (if used) Meta Ad delivery & measurement 3rd party ~3 months
ajs_anonymous_id (if used) Segment Analytics 1st/3rd party varies
__cf_bm (if used) Cloudflare Bot management (necessary) 3rd party ~30 mins
_ttp (first-party)
TikTok
Measure and improve ad campaign performance; attribute conversions
1st party
13 months
_ttp (third-party)
TikTok
Same as above (set on .tiktok.com)
3rd party
13 months
ttclid
TikTok
Stores TikTok Click ID for attribution after an ad click
1st party
13 months
ttcsid_ (or ttcsid_)
TikTok
Session/ID used for ads measurement
1st party
13 months

If you reject all non-strictly necessary cookies, you may not be able to take full advantage of the Atlas website.

Consent and regional requirements

We implement Google Consent Mode v2 to pass consent signals (e.g., ad_user_data, ad_personalization) to Google tags so they adjust behaviour in line with your selection.

In Singapore, we provide clear information and obtain consent where required by the PDPA.

How to change your cookie settings

You may, at any time, delete or configure cookies by configuring your internet browser. Please visit the dedicated help sections of your browser for information on cookie settings:

Blocking strictly necessary cookies may prevent core features from working. To find information relating to other browsers, visit the respective browser developer’s website.

<aside> 📅 This Cookie Policy was last updated in 25 August 2025.

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